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City of Seattle
Mike McGinn (former Mayor)
NEWS ADVISORY
SUBJECT: Low-income Residents Get a Healthy Boost through City of Seattle "Fresh Bucks" Program
FOR IMMEDIATE RELEASE:
8/23/2012  2:10:00 PM
FOR MORE INFORMATION CONTACT:
Sharon Lerman, Seattle Office of Sustainability and Environment, (206) 615-1693
Chris Curtis, Neighborhood Farmers Market Alliance, (206) 632-5234


Low-income Residents Get a Healthy Boost through City of Seattle "Fresh Bucks" Program
Program Allows for Improved Access to Healthy Foods for Low-Income Population

The City of Seattle Office of Sustainability & Environment is strengthening equal access to local and healthy foods with the Fresh Bucks pilot program. The program, a partnership with the Neighborhood Farmers Market Alliance (NFMA), will double the value of purchases made with SNAP electronic benefit transfer (EBT) cards at select Farmers Markets starting Wednesday, August 1, 2012, through Monday, October 1, 2012. All EBT cardholders will receive $10 in Fresh Bucks per day for the purchase of fruits and vegetables when they purchase a minimum of $10 with their EBT card. The following Farmer’s Markets are participating in the program:

  • Columbia City (Wednesdays, 3:00 p.m. – 7:00 p.m.)
  • Lake City (Thursdays, 3:00 p.m. – 7:00 p.m.)
  • Phinney (Fridays, 3:00 am -7:00 p.m.
  • University District (Saturdays, 9:00 a.m. – 2:00 p.m.)
  • Magnolia (Saturdays, 10:00 a.m. – 2:00 p.m.)
  • Broadway (Sundays, 11:00 a.m. - 3:00 p.m.)
  • West Seattle (Sundays, 10:00 a.m. – 2:00 p.m.)

Funding for the Fresh Bucks pilot program is provided by JP Morgan Chase, the Seattle Foundation, and the WSDA Specialty Crop Block Grant Program.

"Everyone in Seattle deserves access to healthy, fresh, affordable food," said Seattle Deputy Mayor Darryl Smith. "Fresh Bucks increases the purchasing power of low-income Seattle residents while introducing new customers to the small and mid-size farmers who sell at our farmers markets."

The cost of fruits and vegetables has been identified as a barrier to consuming recommended amounts of healthy food for low-income communities. The Fresh Bucks program addresses this barrier as well as generates economic stimulus by keeping federal nutrition benefit funds within local and regional communities. A study by Moody’s Economy showed that an increase of SNAP/Food Stamp benefits by $1 creates a "ripple effect through the economy," resulting in $1.73 in economic stimulus.

"Seattle residents have been able use their EBT at Neighborhood Farmers Market Alliance markets since 1995," said Chris Curtis, executive director of the NFMA. "Now, with the Fresh Bucks bonus program, people have a greater opportunity and incentive to use their benefits to purchase healthy produce."

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The City of Seattle Office of Sustainability and Environment develops and promotes innovative urban sustainability policies and initiatives that address environmental challenges for the City of Seattle. Learn more about our work at www.seattle.gov/environment.

About The Neighborhood Farmers Market Alliance: The Neighborhood Farmers Market Alliance is a non-profit organization committed to supporting and strengthening Washington's small family farm businesses by creating and operating vibrant, successful neighborhood farmers markets. The NFMA organizes seven food and farm-focused farmers markets in Seattle: University District, West Seattle, Broadway, Columbia City, Phinney, Lake City and Magnolia. NFMA is a member of the national Farmers Market Coalition and has been a leader in ensuring equal access to local, healthy food by promoting EBT at its markets since 1995. Learn more at: http://www.seattlefarmersmarkets.org/, visit us on Facebook at 'Seattle Farmers Markets' and on Twitter: @NFMASeattle.

All Mayor's Office press conferences, town halls and general public meetings are archived by Seattle Channel. Many town halls and press conferences are also broadcast live to the web. Sign up for The Reader, our office newsletter, at our website. And learn more about your neighbors and the mayor’s activities on our blog.

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Office of the Mayor

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