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Subject:   Seattle Celebrates Twist & Save
For Immediate Release:   
11/30/2007  12:00:00 AM
For More Information Contact:


SEATTLE CELEBRITIES TWIST & SAVE
Light-hearted Video Highlights New Compact Fluorescent Bulbs at Low Prices


SEATTLE - "Better, brighter and under a buck!" As part of the Mayor Greg Nickelsí Climate Action Now effort to promote "Simple changes you can make to live greener," Seattle City Light is shaking up the local energy market with its Twist & Save compact fluorescent light (CFL) bulb campaign.

"Consumers can buy a variety of CFL bulbs at special prices through 2008," reports Anne Ducey, a Seattle City Light conservation specialist. Under the Seattle Climate Action Now program, City Light is partnered with dozens of local stores to sell Energy Star compact fluorescent bulbs at some of their lowest prices ever. Buy in bulk and you could pay less than $1 a bulb - no coupons or rebate forms needed.

Dozens of Seattle's famous faces are helping spotlight the new types of CF bulbs and prices by appearing in City Light's Twist & Save Public Service Announcement. See it at: www.seattlechannel.org/videos.

The "light" hearted PSA features J.P. Patches, Ivar's Clam, artist Dale Chihuly pondering where he might incorporate "twisty" bulbs into one of his Benaroya Hall chandeliers, Miss Seafair, the Pike Place Market Fish Throwers, KING 5 news anchors Jean Enersen and Dennis Bounds, super chef Tom Douglas, mattress queen Sunny Kobe Cook standing on a bed to change a ceiling fixture, hydroplane racer Chip Hanauer, Police Chief Gil Kerlikowske, garden guru Ciscoe Morris, Seattle's Station 5 firefighters, comedienne and television host Nancy Guppy, along with some of Seattle's most notable landmarks.

Compact Fluorescent bulbs are shaking up the market right now because they are less expensive, have less mercury than previous CF models and use up to 75 percent less energy than incandescent light bulbs. The new CF styles and sizes also mean you can put them in many more home and business lighting fixtures. Ducey gives an example, "The first compact fluorescent bulbs were too big for some fixtures. The mini-twisty solves that."

The new CF globe lights have their twisty innards hidden inside a traditional, round, frosted-glass exterior. Similarly, you can now buy CF's that look like old-school incandescent bulbs.

"I'm really impressed by all the people who donated their time, and shall I say 'screwy' senses of humor, to appear in our Twist and Save Public Service Announcement," says Ducey. "I've taken to calling them Seattle's 'power players' because of their efforts to help us illuminate all the great new ways to twist and save with compact fluorescent bulbs."

COMPACT FLUORESCENT BULBS CAN BE FOUND AT PROMOTIONAL PRICES AT THESE RETAILERS:

  • Costco at Aurora Village & South Center
  • Bartell Drugs in Seattle & Shoreline
  • Ace Hardware in Seattle's Maple Leaf neighborhood
  • Home Depot stores in Seattle & Shoreline
  • Lowe's stores in Seattle
  • Fred Meyer stores in Seattle & Shoreline
  • Seattle Lighting
  • McLendon hardware stores
TWIST & SAVE Video Usage Notes:

Media outlets are authorized to use all or any portion of the 1:53 PSA which can be linked to or posted on their web sites. Contact Anne Ducey at (206) 684-3645 to obtain the desired format.

The Seattle Climate Action Now (Seattle CAN) program launched in September 2007 to give people more tools to fight global warming at home, at work, and on the road. More information at www.seattlecan.org.


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